Easy Upsell is a powerful app for eCommerce stores to maximize revenue-per-customer with targeted upsells. Learn more or start a free 30 day trial today.
Upsells (or Cross-sells) are the fastest and easiest way for eCommerce stores to significantly enhance the average order value, or revenue per customer. In fact, our users have seen up to a 25% revenue boost by the end of their 30-Day Free Trial.
Better still, you can be up and running with upsells in 10 minutes or less!
Here are 3 steps to quickly start printing money with upsells alongside some of the biggest eCommerce stores on BigCommerce & Shopify.
1) Install Easy Upsell.
On BigCommerce, simply click "Get this App" here and follow the set-up steps. We don't require a credit card to begin a 30-Day Free Trial.
2) Create a Trigger Upsell for Your Bestselling Product.
A customer adds your bestselling product to their cart and goes to check-out? Give them the chance to bundle that product with similar products for a discounted price.
Though we recommend setting up as many of these as possible (as they are the most effective upsells), we'd start with your bestselling product today.
This step-by-step guide is also available via text instructions here: Create a Trigger Upsell.
3) Create One Catch-All Upsell.
Catch-All Upsells allow you to target any cart that don't have other upsells assigned & upsell a catch-all offer!
Running a store-wide and/or seasonal deal? Have a cornerstone, bestselling product relevant for any customer? Do you have a membership offer for any customer? Or do you simply not want to create unique upsells for every product? This is a great and EASY way to print money.
This step-by-step guide is also available via text instructions here: Create a Catch-All Upsell.
BONUS / NEXT STEPS.
Where do you go from here? There are so many ways to enhance revenue-per-customer across your entire store NOW and ongoing. However, here are a few good places to start.
Create as many trigger upsells as you can. | These are by far the most effective in terms of conversion as you're able to target customers based on their interests. More here: Types of Upsells: When & How to Use Them.
Create and test a Cart-Range Upsell. | Upsell specific product/s based on the amount you know a customer is willing to spend by showing an upsell based on a cart-range value! Small cart total? Upsell them a smaller ticketed item. Big spender? Offer them a discount on a larger item! | Learn how to set-up here: Create a Cart-Range Upsell.
A/B Test your Trigger Upsells & Catch-All Upsell. | There's no ceiling to how effective these upsells can be and we've empowered our users with A/B Testing to continually improve their average order value.
Optimize Headlines. | Headlines can make all the difference to converting more customers. | See the best examples and learn how to optimize headlines here.
Learn from upselling masters. | We have published case studies featuring our top users who are making well over seven-figures of upsell revenue. Read here.
Before we dive into a quick set-up guide for each type, there are a few helpful and complimentary resources I want to make you aware of, as well.
Happy upselling, friend.
Have questions about Easy Upsell? Contact me personally here & I'd be happy to help.